SEO: How to get more traffic?
On Page Optimization for Search Engines.
A webpage needs to be useful, it is expected to provide the information that people need (at least).
If it is not useful, it won't achieve anything. If it
is useful, you want to make sure that people enjoy it,,, ideally a lot of people.
Online optimization of the URL, meta title, meta description of each page makes it easier for search engines to understand (calculate) the topic of your page.
This is really important because search engines will send traffic to the 10 or 20 first results for a search. If your website is not in the two first pages of Google, you will get very little traffic on your pages.
Your website can only get a good ranking if
search engines are completely sure that you have the right page for the given search.
If the above is done harmoniously to match the headings, sub headings and text in bold, then you can hit the jackpot and get thousands of visits per week or per day!
On page optimization means less confusion for search robots, that's why it is a very efficient way to get traffic.
The work you put in your page should also result in your visitors staying longer on each page.
That's a good sign that they have found what they were looking for. And search engines take this seriously too.
Your Google Analytics website datas shows the
usual average time spent by visitors for similar pages across the web.
It is called the benchmark, if one of your pages is under the ebnchmark, try to look at it with new eyes to find out what might put people off.
A good way to do this is to compare that page with a more popular page and see what are the differences.
The above tips relate to optimization to get more traffic.
There are other types of improvements to make on your webpages which aim at directing the traffic where you want it to go.
On a website, just like on fast forward recordings of supermarket cameras, most people get in the same way, use the same path, and exit in the same way.
It is completely possible to influence the path of the visitors in supermarkets. They direct the traffic with flashy signs of great products at a discount for example.
You can also influence the way people use your website. In fact this is a hobby for millions of website owners who play at changing design colors, column sizes and position of the advertising texts on their webpages.
This game is fun and will teach you a lot about the way people use the net.
Direct the traffic on the ads and you win the game of making money online.
Fail to attract traffic, and fail to monetize this traffic and you will have lost the game, but you won't have lost any money.
No risk, so Enjoy!
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